Marta Purdy is a director with Baker Tilly’s development and community advisory practice. She joined Baker Tilly in 2021 and has more than 15 years of experience in urban redevelopment, housing and execution of public private partnership (P3) projects. Marta is a strategic thinker who leverages creative insights to achieve economic and social impacts. She leads interdisciplinary teams to manage complex redevelopment strategies, analyze housing needs, develop effective financing strategies and deliver client results. Before joining Baker Tilly, Marta worked at a boutique urban planning and economic development consulting firm for 12 years working throughout the Midwest.
- Provides consulting leadership and services for housing, redevelopment, economic development, market assessment, feasibility studies and targeted area and citywide planning initiatives for communities including Louisville, Kentucky; Shreveport, Louisiana; Palo Alto, California; Moline, Illinois; Waterloo, Iowa; Rifle, Colorado; Elkhart, Indiana; San Antonio, Texas
- Works closely with public and private sector leaders, including Fortune 500 companies, to advance growth and development in communities through effective relationship management, data analytics, problem solving and excellent client service
- Directs housing and community development projects, including the U.S. Department of Housing and Urban Development (HUD)-funded planning initiatives, neighborhood- and city-wide market analysis and housing policy initiatives
- Performs financial and feasibility analyses in redevelopment initiatives and economic development strategies to optimize available project financing tools, credits and incentives
- Advises on complex project implementation strategies focused on advancing client growth initiatives, often engaging the public sector, business leaders, corporate and not-for-profit organizations
- Leads development of strategies, concepts and budgets to advance place-based and/or industry-led initiatives, including advanced manufacturing, aerospace and sports/entertainment industries
- American Institute of Certified Planners (AICP)
- American Planning Association (APA) National and Wisconsin Chapters
