Unify your e-commerce business with NetSuite cloud-based solutions

In the current direct-to-consumer (DTC) business environment, e-commerce has emerged as the single biggest growth driver in the worldwide marketplace — making your company’s e-commerce growth solution a vital part of achieving key business goals.

Integrated omnichannel solutions like NetSuite’s e-commerce solution, SuiteCommerce, provide not only customer-facing, front-end components for an e-commerce business, but also back-end functions that can streamline process, unify core applications, and provide seamless visibility into the business.

Core NetSuite omnichannel applications

• SuiteCommerce
• Accounting
• Purchasing
• Inventory and warehouse management
• Customer relationship management
• Customer service

Below are steps your company can take to upgrade from siloed, multichannel e-commerce systems to an integrated, total-business solution.

A next generation e-commerce growth solution

NetSuite SuiteCommerce is a cloud-based business management software that allows businesses to deliver a cohesive, branded e-commerce shopping experience. This is accomplished by connecting multiple sales channels that were siloed and poorly integrated with the back office functions of the business.

In the past, e-commerce solutions were costly, unscalable, challenging to work with, difficult to customize, and hard to integrate with other systems. They also created process inefficiencies and unintentional business risks, while requiring extensive IT setup, in-house management, and manual updates from specialized teams. This jumble of systems and processes led many businesses to look elsewhere for a secure, complete e-commerce solution.

Today, a seamless and consistent customer experience across many channels — online, mobile, in-store, and over the phone — is a business necessity. This is especially true as trends continue to change; smartphones alone will soon command the majority of online browsing and purchasing activity.