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Healthy Outcomes: Reflection and insight about the senior services industry
A discussion with Lisa McCracken, Director of Senior Living Research and Development at Ziegler
Feb 22, 2023 · Authored by Mark J. Ross
On this episode of Healthy Outcomes, our host Mark Ross interviews Lisa McCracken, Director of Senior Living Research & Development at Ziegler, one of the leading investment banking firms to the senior services sector in the US. Together, they reflect on the past year and discuss trends and challenges senior service organizations might face in 2023.
Topics of discussion include:
- Challenges experienced by senior services organizations in 2022 and the outlook for 2023
- The importance of balancing the discussion between current challenges and future opportunities/strategies
- The impact that the rising interest rate environment and elevation in construction costs are having on capital project planning
- Sponsorship transition, mergers and acquisitions (M&A), divestiture, etc. activity in the senior services sector
- The importance of leveraging the scale that is built through a sponsorship transition, M&A transaction, etc.
- Advice and counsel for boards of senior services organization
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About our host
Lisa McCracken
Lisa is the Director of Senior Living Research & Development at Ziegler, one of the leading investment banking firms in the senior services sector in the US. At Ziegler, Lisa’s primary focus is conducting market research and trend analyses on the senior living market. This research informs strategic deal making insights for Ziegler’s investment banking team, as well as Ziegler’s presentations, newsletters and publications. In addition to providing support to several senior living bankers, Lisa also leads the Ziegler CFO Hotline℠, an electronic interchange of information among CFOs of senior living providers.
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