Article
What health plan leaders should know
The top 5 trends for health plans in 2025
Feb. 10, 2025 · Authored by Kevin Coonan, Heather L. Herc, Garrett Gosh
1. Regulatory changes with the new administration
The new administration is exploring potentially significant shifts in healthcare policy. We are watching several potential changes, including:
- Proposals to make Medicare Advantage the default Medicare enrollment option which would create growth opportunities for health plans
- The Centers for Medicare & Medicaid Services (CMS) continued prioritization of transparency, with new rules set to streamline prior authorizations and introduce new API reporting requirements by 2026
- Reforms to the Affordable Care Act (ACA) and Medicaid expansion
2. Rising cybersecurity threats
Cybersecurity remains a critical priority as ransomware attacks in the healthcare sector surged in 2024, with the average breach costing up to $10 million. Beyond financial losses, organizations are seeing increased accountability at the executive level for cybersecurity failures.
Health plans must adopt a proactive approach that includes comprehensive risk assessments, asset inventories and strengthened vendor management practices to mitigate supply chain vulnerabilities. With cyber risks showing no signs of slowing, a robust, forward-looking cybersecurity strategy is essential.
