Market, Sales & Service
Transform your market, sales and service functions to meet evolving customer demands. We help organizations define their customer experience and go-to-market strategy.
Market, Sales & Service
Baker Tilly helps businesses grow by aligning their focus, resources and offerings. Today’s buyer expects a customized experience. Selecting the right tools and aligning the right processes to deliver “the right messages, at the right time, to the right audience” is imperative in delivering to their expectations.
Emphasizing personalized customer experiences, our consultants create actionable road maps for go-to-market teams that enhance marketing efforts, streamline execution and improve customer engagement and revenue.
Understanding that maximizing the effectiveness of the sales organization is the most direct and significant opportunity for growth in many companies – we also design sales processes and tools to boost customer engagement and streamline operations, while helping organizations effectively prioritize and plan technology implementations.
Growth focus areas and considerations
Organization leaders understand that the marketing, sales and service functions support the organization's growth.
Our consultants help organizations evaluate these functions, identify/address the gaps across critical growth functions and provide solutions to sustain organic growth. Growth areas include:
- Market understanding
- Customer segmentation
- Understanding customer needs
- Innovating customer experience (CX)
- Measuring operational effectiveness
- Technology utilization
Achieving and sustaining organic growth requires an organization to regularly reevaluate these functions by asking key questions like:
- What markets should we sell into?
